Last updated: October 24, 2026
Cookies are small files a website saves in your browser. Local and session storage do the same job in a different place. This policy covers all of them on inpairs.io and pair.link, and explains what each one is for. It sits alongside our Privacy Policy.
If you're in the UK, we ask before using anything other than necessary cookies. Nothing for analytics or marketing is saved or sent until you choose, and "Reject all" is as easy as "Accept all". We remember your choice for 12 months, and on your account if you're signed in, so you aren't asked again on every device. We'll only ask again sooner if we start working with a new partner or use cookies in a new way.
Elsewhere, analytics and marketing cookies are on by default, and you can turn them off the same way.
These make the site work: signing in, keeping your account safe and remembering your choices. They're always on.
| Name | Set by | What it does | How long |
|---|---|---|---|
| cookie_consent | inpairs | Remembers your cookie choice. | 12 months |
| cookie_region | inpairs | Remembers whether we need to ask you about cookies, based on the country you're browsing from. | Until you close your browser |
| inpairs.session_token, jwt, uid, refreshToken, rememberMe | inpairs | Keep you signed in and protect your account. | 7 days, or up to 12 months if you choose to stay signed in |
| Local storage (for example inpairs_last_login_method, tour flags) | inpairs | Remembers small settings in the app, like how you last signed in and which guided tours you've closed. | Until you clear your browser storage |
These help us understand how people use inpairs so we can make it better. We use PostHog, which processes this data for us in the United States. We don't use it for advertising.
| Name | Set by | What it does | How long |
|---|---|---|---|
| ph_<project>_posthog (cookie, local and session storage) | PostHog | Counts visits and shows which pages and steps people use, so we can improve them. With your permission, PostHog also records how pages are used (clicks and scrolling, with what you type hidden) to help us fix problems. | 12 months |
| distinct_id | inpairs | An anonymous id that links your visits for PostHog. | 12 months |
These measure our ads, show our ads to you on other sites and apps, and help Meta, TikTok and Google find people similar to our members. Ads help us reach more Muslims looking for marriage. When you allow them, we also send these partners details of key steps you take on our site, like signing up or paying, from our own servers. When you don't, we send nothing about you.
| Name | Set by | What it does | How long |
|---|---|---|---|
| _fbp | Meta (Facebook, Instagram) | Lets Meta measure our ads, show our ads to you on its apps and find people similar to our members. | 90 days |
| _fbc, _inpairs_fbc | Meta / inpairs | Remembers that you arrived from one of our Meta ads. | 7 days |
| _ttp, _tt_enable_cookie, ttcsid, ttcsid_<id> (and tt_ session storage) | TikTok | Lets TikTok measure our ads, show our ads to you on TikTok and find people similar to our members. | 13 months |
| _inpairs_ttclid, _inpairs_ttoclid | inpairs | Remembers that you arrived from one of our TikTok ads. | 30 days |
| _ga, _ga_<id> | Google Analytics | Measures visits that come from our Google ads and campaigns. | 13 months |
| _gcl_au, _gcl_ls | Google Ads | Measures which of our Google ads lead to sign-ups. | 90 days |
| test_cookie (on doubleclick.net) | Checks whether your browser accepts Google's ad cookies. | A few minutes | |
| _inpairs_utm (session storage) | inpairs | Remembers which campaign link brought you here. | Until you close the tab |
Use Cookie settings at the bottom of any page. UK members can also find it in Settings under Privacy and consents. If you turn something off, we remove the cookies it left on our site and reload the page. You can also delete cookies in your browser's settings at any time.
Questions about cookies? Email support@inpairs.io.